Key to creating an effective, engaging digital marketing campaign is clearly identifying your target audience and their brand affinity. illion Digital Consumer Marketing draws on our comprehensive and trusted data sources to deliver the insights, analytics and demographic profiles you need to create digital campaigns that hit the mark.
As the only data solution in Australia that provides comprehensive consumer lists based on actual branded spend, illion Digital Consumer Marketing has the smarts to inform your campaign planning like never before, giving you even greater insights into your target audience and their buying behaviour.
Whether you’re rolling out a programmatic campaign, content marketing strategy or social media ads, Digital Consumer Marketing can be segmented to meet the specific needs of your campaign:
- branded spend
- spend categories
- income bands
- geographical demographics
- credit risk profiles
- credit demand profiles
To find out more about how illion Digital Consumer Marketing can enhance your next digital campaign, get in touch with our team on 13 23 33 or complete the form below and they’ll get back to you.